A platform for common research on food policy can be a solution for the obesity crisis in Europe. In concrete terms, this means research that gathers reliable data on nutrition, consumer behaviour and health before, during and after interventions in order to assess the effectiveness of a policy instrument.
The number of people suffering from diet-related illnesses, keep increasing in Europe. To curb this trend, the consumer behaviour needs to change. Businesses in the retail and food industry play a key role, as the onus is on them to develop products that are both tasty and healthy.
A joint European infrastructure for scientific research into food, health and consumer behaviour is being developed under the direction of Wageningen University & Research. This is in everyone’s interest – from consumers and companies in the food industry to policy-makers and nutritional experts.